Exclusive: Ben Holtzman, Sammy Lopez and Fiona Howe Rudin today announced the launch of P3 Productions, describing the new venture as an artist-driven production team dedicated to building new voices and community-based productions for the betterment of the community.
“We are thrilled to be able to combine our passion for the entertainment industry and drive as a creative producer with the launch of P3 Productions,” the partners said in a joint statement. “Since our first meeting, we’ve felt the possibility of partnering with artists we admire and respect to create thought-provoking stories. From Broadway-bound musicals, re-enacted classics and theater for young audiences, we’re interested in creating productions that invite new communities into our process and expand the power of live entertainment. “
The development includes the current project of P3 production Guns and powder (World Premiere: Signature Theater 2020), How to dance in Ohio (Upcoming World Premiere: Syracuse Stage, Fall 2022), In the middle of summer, BradycalAnd two additional projects in development with John Leguizamo and Shakina Nayfack.
Other co-producers / investors include Broadway / Turing Credit Hamilton, Moulin Rouge !, A Christmas Carol, Be More Chill, The Kite Runner, A Strange Loop (Including a choir full production), and others. P3 is a supporter and often collaborator with New 42 / The New Victory Theater, The Industry Standard Group, TYA / USA, CO / LAB Theater Group, and Edify / Harriet Tubman Effect, Theater Producers of Color, and The BringAbout by Jennifer Jancuska. By
Producer partners Holtzmann and Lopez met as college freshmen at Syracuse University and began collaborating with the first producer Howe Rudin on a new musical in the spring of 2019. Guns and powder. Together, they premiered productions sold at the Signature Theater in Arlington, Virginia, as part of Signature’s 30th anniversary season. Additional P3 production staff includes assistant producer Keira Moon and business manager Nat Koch.